Data Marketing Group

Data Marketing Group's New Web Site Knows Where Companies Seek to Find New Leads

June 1, 2011

BtoB Magazine's New Lead Generation Guide Reveals Trend Is To Look Inward and Segment Existing Database For Higher Conversion Rates

Deer Park, NY – DMG's new web site's (www.dmgnewyork.com ) lead item – Lists and Databases is what BtoB Magazine's Special Issue, Lead Generation Guide reports is what companies are doing to get higher sales conversion rates.

The fragmented digital advertising/marketing space's many untested avenues have many companies looking to their old database for new leads and sales. Companies that have old leads and former customers that have not been updated for some time are taking a closer look at their database and applying DMG expertise to update the contact information, to segment their list and then approach those contacts with a with a targeted sales campaign.

“We are helping companies who, rather than increase their advertising budget, are taking a close look at their existing, out of date, database,” said Keitha Rocco, President, Data Marketing Group (DMG), “and then relying on our expertise to help them clean and segment their list to gain higher sales conversion rates.”

DMG, for the past 22 years, has been the solution for corporations and non-profits, for their database needs. Call Data Marketing Group at 631.586.5800 for the solution to your database needs.

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